fashion, sustainability

LABEL vs Fast Fashion — Double Pi(e)

via LABEL vs Fast Fashion — Double Pi(e)

An interesting post about the possibility of going back to handcrafted clothing like how it used to be in fashion’s beginnings. However, I had a conversation recently with one of my professors about the likelihood of consumers ever moving away from the fast fashion model. He said, and I quote: “My opinion is that fast fashion has strong roots in customer demand and will not go away anytime soon.”

He feels instead that advancements in technology of sustainable fabrics and circular solutions in fashion are key to a more sustainable industry. And I have to agree, the chances of the mass market in current times moving back to a ‘slow fashion’ model now are slim to none.

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